New York City
Tim Hess, Senior Designer
for Pompei AD
prototypes developed for Viacom
challenge to rationalize, in built form,
the till-then invisible umbrella owner of several distinct and well known but unlike media brands
the Viacom Brain was conceived as the common behind-the-scenes source of MTV, VHI, Paramount, Star Trek, and Nickelodian.
Conceptual prototypes were developed for parcels in Manhattan and Orlando.