Viacom

New York City

 

Tim Hess, Senior Designer

for Pompei AD

prototypes developed for Viacom

challenge to rationalize, in built form,

the till-then invisible umbrella owner of several distinct and well known but unlike media brands

 

the Viacom Brain was conceived as the common behind-the-scenes source of MTV, VHI, Paramount, Star Trek, and Nickelodian. 

Conceptual prototypes were developed for parcels in Manhattan and Orlando.